What We Bring To The Table
Long-Term Partnerships
We’re not a one-and-done kind of team. We work with clients across projects and initiatives, helping leverage prior findings to drive evolving strategic direction.
Data-Centric Approaches
Whether it’s using quantitative or qualitative methods, we love gathering the market intel and customer data needed to develop objective business recommendations.
Complete Collaboration
No one knows their industry better than our clients. That’s why we partner with clients to marry their sector expertise with our marketing and research know-how.
Cross-Industry Experience
From seafood and utilities to high-end pens and non-profits, we’ve seen it all. No matter what you focus on, we can find a way to make it compelling to customers or donors.
Clients Big & Small
We work with startups, 100+ year old enterprises, and everything in between. Regardless of your goals and budgets, we can adapt to you.
Educating Along The Way
No research or strategy experience, no problem! We share best practices and how-to’s through every step of the process so clients see how we’ll get from start to finish.
Satisfied Clients, From Start Ups To Enterprises
What Customers Say About Our Market Research Firm
PlanBeyond’s research enabled satisfaction benchmarking and gave our team actionable recommendations we applied to increase customer engagement and loyalty.
Kevin Nakao
Vice President Marketing, Remitly
PlanBeyond led a collaborative process, working as a team player in a project of utmost importance for our end client. Their high-quality and efficient work delivered a successful partnership.
Britt Stromberg
VP of Global Marketing, Sid Lee
Thanks to the broad range of market research work PlanBeyond executed, from customer segmentation to focus groups, we had data to build effective marketing campaigns and go-to-market plans.
Meghan Weinman
Product Manager, Puget Sound Energy
After securing a round of funding to jump start lead gen, we needed a roadmap to get the ball rolling. PlanBeyond developed and launched an action plan that was effective, measurable, and scalable.
John Lusk
VP & General Manager, Spire Global
Through hyper-detailed competitive landscape research, PlanBeyond helped us understand not just who our competition was but also how we could improve marketing elements to really stand out.
Chris Hammer
Principal, Scenic
Thanks to the work that we did with PlanBeyond, we were able to get substantial insights that we wouldn’t have been able to get without their support. They acted like our success was their success.
Elinor Chang
Chief of Staff, UXReactor
Our Two Cents On Research Best Practices
30, May 2023
Performing Customer Churn Research
It's hard to make people aware of your product or service. Getting them to actually buy may be even harder. That's why it's so difficult when they decide not to re-purchase. You spent ample time and resources acquiring them, and now you may not recoup your expenses. If you're starting to see more and more [...]
11, May 2023
Building Data-Informed Customer Journey Maps
How do you get a buyer from Point A to Point B? We bet there are a whole lot of things you think you can do. But, which of those is actually worth doing? Ask some questions to find out! Customer journey map research lets you visualize the unique steps users take when engaging with [...]
03, Apr 2023
Using Research For A Successful Rebrand
Legacy brands must work hard to stay fresh and compete in crowded categories. It isn't enough to have once been relevant. You need to stay relevant. Rebranding is a powerful approach to maintain relevancy. But it's no easy feat. After all, a successful rebrand isn't just updated logos and color schemes. It's a broader process [...]
09, Mar 2023
Analyzing When To Sunset A Brand Or Product
It takes a lot to build a well-loved, revenue-driving brand. But, sometimes, brands lose their luster. Maybe they just don't keep up with the times. Perhaps they represent outdated technology or ideals. Or, they possibly just haven't gotten the investment needed to stay bright and shiny. Regardless of what leads to this point, the fact [...]
