Thanks to the broad range of market research work PlanBeyond executed, from customer segmentation to focus groups, we had the actionable data we needed to build effective marketing campaigns and go-to-market plans.

After securing a round of funding to jump start lead gen, we needed a roadmap to get the ball rolling. PlanBeyond developed and launched an action plan that was effective, measurable, and scalable.

PlanBeyond understood what we needed. They took a solid know-how of marketing tactics and married it with our revenue goals. The end result was a yellow-brick road for getting new customers and helping us attract new investors.

As we got ready to scale, PlanBeyond worked with us to identify the best marketing opportunities for our business. They were key in guiding us in getting the right systems and resources in place for successful growth.

PlanBeyond really knew what kind of marketing would work for our business. They worked closely with our team to develop, execute, and measure everything, finding a clear path for getting customers to learn about our software and be excited to buy.

We know we’re spending our marketing bucks wisely thanks to PlanBeyond. By helping us get a measurement system in place, and overseeing how we test new tactics, we know when it’s time to bump up spend and when it’s time to shut things off.