Market Research Services To Drive Your Growth
We help leaders instill a data-centric mindset.
From time-honored brands to up-and-coming technology players, we support regional, national, and international organizations charting strategic paths forward.
Satisfied Clients, From Start Ups To Enterprises
What Customers Say About Our Market Research Firm
PlanBeyond’s research enabled satisfaction benchmarking and gave our team actionable recommendations we applied to increase customer engagement and loyalty.
Vice President Marketing, Remitly
PlanBeyond led a collaborative process, working as a team player in a project of utmost importance for our end client. Their high-quality and efficient work delivered a successful partnership.
VP of Global Marketing, Sid Lee
Thanks to the broad range of market research work PlanBeyond executed, from customer segmentation to focus groups, we had data to build effective marketing campaigns and go-to-market plans.
Product Manager, Puget Sound Energy
After securing a round of funding to jump start lead gen, we needed a roadmap to get the ball rolling. PlanBeyond developed and launched an action plan that was effective, measurable, and scalable.
VP & General Manager, Spire Global
Through hyper-detailed competitive landscape research, PlanBeyond helped us understand not just who our competition was but also how we could improve marketing elements to really stand out.
Thanks to the work that we did with PlanBeyond, we were able to get substantial insights that we wouldn’t have been able to get without their support. They acted like our success was their success.
Chief of Staff, UXReactor
Grow Your Market Research Chops
22, Feb 2024
Don't you want to put the best ad content in front of your customers? After all, B2B companies typically spend 2-5% of their revenue on marketing activities, and B2C companies often upwards of 5-10%. That's a lot of money to lose if your advertising falls flat. It's a key reason organizations allocating significant budget to [...]
19, Feb 2024
We often think about benchmarks as internal tools to see how our business is performing. While this is a great reason to use benchmarks, it often takes priority over another great use case: Using them to tout a business (and its know-how) to outside audiences. Because benchmarks are generally fairly simple numbers, they are easy to [...]
24, Jan 2024
How strong is your brand? How effective are your marketing and sales activities (relative to the competition)? If you care about any of these things, you need to care about customer lifecycle stages, and how efficiently customers move across those stages. As prospective customers transition from early brand awareness to making a final purchase, they [...]
10, Dec 2023
Nearly 30,000 new products launch each year...and 95% fail. No doubt highly motivated, intelligent people launch these products. Why then, is the failure rate so high? At first glance it doesn't make sense. We're living in a time period with the greatest opportunity to collect and access customer data. It seems we have all the [...]