What's Included in Your Package
Everything you need to define your ideal audience and build a data-driven foundation for growth
Audience Survey
Evaluates consumer attitudes, behaviors, needs, and perceptions to identify clear customer target.
Respondent Sample
Feedback from 500 consumers from among a basic respondent segment for objective data reads.
Analysis & Reporting
Custom report with intel showing who your product or service resonates with, and why.
Ready To Find Your Best-Fit Customers?
Get started today and receive your insights in as little as 25 business days.
Why Choose Our Target Audience Package
Build your target audience around evidence, not hunches or assumptions
Fast Turnaround
Insights in as little as 25 business days, helping you move quickly and strategically.
Cost Effective
Get deep audience insights without a full-scale segmentation study.
Actionable Insights
Clear, research-backed profiles you can use across marketing, sales, and product planning.
Expert Guidance
The benefits of deep research expertise without the cost of custom build-outs.
Simple, Transparent Pricing
Everything you need to define your ideal audience and move forward with clarity.
Target Audience Research Package
Ideal for founders, marketers, and product teams who want to understand who their concept resonates with, and build an data-backed customer profiles to guide positioning, outreach, and product development.
Starting at…$17,500*
Survey Elements
✔️ Up to four screener criteria for qualified respondents
✔️ Exposure of one product concept (e.g., text, video, images)
✔️ One purchase intent question
✔️ Product benefits resonance
✔️ Up to six demographic questions
✔️ Up to six psychographic questions
✔️ Up to four product / category usage questions
Process & Support
✔️ Kick off session
✔️ Advice on crafting concept and benefits stimuli
✔️ Survey programming and hosting
✔️ Recruitment of 500 respondents
✔️ Data cleaning
✔️ Final report
Your final report will include: A persona snapshot of your product’s core audience and insights on top-3 benefits that drive interest.
*Price subject to recruitment parameters. Niche B2C audiences, B2B audiences, and sample volume increases will raise package costs.
Join leading companies transforming their brand, marketing, and product strategy with our research solutions
