What's Included in Your Package
Everything you need to understand what your audience values most
Messaging Survey
Evaluate multiple messaging options for clarity, appeal, relevance, and persuasiveness.
Audience Sample
300 qualified consumers from your target demographic for objective feedback.
Analysis & Reporting
Custom report for a clear picture of how to prioritize messaging and product benefits.
Ready to know what really resonates?
Get started today and receive your insights in as little as 15 business days.
Why Choose Our Messaging Assessment Package
Make confident messaging decisions with data-backed insights to improve customer resonance
Fast Turnaround
From kickoff to delivery in as little as 15 business days, helping you make timely messaging decisions.
Cost Effective
Get reliable, decision-ready insights without the high price tag of full-scale research.
Actionable Insights
Get concrete direction on which messages connect, confuse, or compel your audience.
Expert Guidance
Benefit from senior researcher input without the overhead of a fully custom study.
Simple, Transparent Pricing
Everything you need to test and refine messaging—without overcomplicating the process
Messaging Assessment Package
Ideal for brand, content, and marketing teams preparing campaigns, product messaging, or new positioning.
Starting at…$12,500*
Survey Elements
✔️ Up to four screener criteria for qualified respondents
✔️ Exposure to up to four positioning statements
✔️ Six custom attribute questions (e.g., relevance, uniqueness)
✔️ One preference question with verbatim responses
✔️ One MaxDiff module to benefits resonance
Process & Support
✔️ Kick off session
✔️ Survey programming and hosting
✔️ Recruitment of 100 respondents
✔️ Data cleaning
✔️ Final report
Your final report will include: a message preference leaderboard and verbatim reactions to understand reasons for message preference.
*Price subject to recruitment parameters. Niche B2C audiences, B2B audiences, and sample volume increases will raise package costs.
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