Through hyper-detailed competitive landscape research, PlanBeyond helped us understand not just who our competition was but also how we could improve marketing elements to really stand out.

PlanBeyond’s research enabled satisfaction benchmarking and gave our team key measures to meet or exceed in order to make specific marketing claims. The work was completed ahead of schedule and provided a set of actionable recommendations we applied to increase customer engagement and loyalty.

Thanks to the broad range of market research work PlanBeyond executed, from customer segmentation to focus groups, we had the actionable data we needed to build effective marketing campaigns and go-to-market plans.

After securing a round of funding to jump start lead gen, we needed a roadmap to get the ball rolling. PlanBeyond developed and launched an action plan that was effective, measurable, and scalable.

Thanks to PlanBeyond, we quickly confirmed the validation points needed to launch our business, and also had a clear set of next steps for our go-to-market plan and marketing activities.